Mid-Atlantic Marketing Summit: Fall MAMS

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This year’s Mid-Atlantic Marketing Summit will focus on emerging technologies and trends in marketing, advertising and communications. Topics will include: metrics, mobile, social media, multi-platform campaigns, online video campaigns, experiential advertising, B2B, business development, and much more. The summit will include tracks for public relations, public affairs and media professionals....

Put in the “…ing”: Inject Value Through Experience

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Joe Pine defined the Experience Economy. It all began in 1992 with the concept of Mass Customization. Now remember the world that existed in the early 90’s. The World Wide Web was still text based used by government, military and educational institutions. The Mosaic Browser had not yet been released. Email addresses were still long strings of numbers. In short, the digital world as we know...

CLIC: CMOs Leading Innovation Conference

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Today’s top marketers are adapting to unprecedented changes in customer behaviors and a brand new digital landscape. How will you make the shift from order taker to strategic market maker? Join this full day of brainstorming, networking, and insights from senior marketers who have made things CLIC (CMOs Leading Innovation Conference). Hear how they are thriving in a digitally disruptive era, and...

IN Live! with Lisa Nirell, Author of “The Mindful Marketer” – June 15, 11am ET

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On her new book. Lisa Nirell, an active agent of inspiration and information to the CMOs of Corporate America and countries around the world will speak with IN Live! about her philosophies and book The Mindful Marketer: How to Stay Present and Profitable in a Data-Driven World. About Lisa: Lisa Nirell, the Chief Energy Officer of EnergizeGrowth®, helps companies grow mind share and market share....

MAMS: Mid-Atlantic Marketing Summit

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The Mid-Atlantic Marketing Summit is a forum which industry through leaders present, discuss and explore the latest in marketing tools and systems. This year’s theme is emerging technologies and trends in marketing communications. Topics will include: metrics, mobile, social, multi-platform campaigns, video campaigns, experiential advertising, and much more. Date: May 8, 2015 Time: All Day Location:...